Book Overview

This book is an overview of how search engines work and how to optimize for it - with simples examples to make it accessible for beginners with no previous knowledge.

Chapter One

How Search Engine Works

Chapter Two

Optimizing for Search Engines

Chapter Three

Why SEO is Important

Chapter Four

How SEO works Professionally

Chapter Five

Target Audience and Product Alignment

Chapter Six

Content Pillars

About The Author

Author Yuri moreno

Yuri Moreno

Yuri Moreno is an SEO professional working in SEO and marketing. He has been working as an SEO professional since 2011 and is currently an SEO and Performance Consultant at Afya (NASDAQ:AFYA).

Since 2011, Yuri co-founded and sold two companies in Brazil and moved to San Francisco, CA, to work focusing on SaaS products and consumer applications.

Working as an independent consultant, Yuri has worked on product and performance marketing for various startups and publicly traded companies - optimizing their user acquisition and developing high-performance teams.

Yuri Moreno is the Author of "SEO for Non-SEO People"

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